Last updated: June 2026
At Blueroomlincoln (blueroomlincoln.co.uk), we believe that honesty and transparency are the foundation of any trustworthy review platform. This page explains how our website operates commercially, how we fund our editorial work, and what that means for you as a reader seeking reliable casino and gambling information.
Please read this disclosure carefully before using any links or recommendations found on our website. By continuing to browse blueroomlincoln.co.uk, you acknowledge that you have read and understood the information set out below.
Some of the links you will find on blueroomlincoln.co.uk are known as affiliate links. An affiliate link is a specially tracked URL that identifies our website as the source of a referral when a visitor clicks through to a third-party operator, such as an online casino or gambling platform.
When you click one of these links and subsequently register an account, make a deposit, or complete another qualifying action on the operator's platform, Blueroomlincoln may receive a financial payment. This payment is typically structured as one of the following:
These payments come entirely from the casino operators themselves. You are never charged any additional fee as a result of clicking an affiliate link. The price, terms, and conditions you receive from any operator remain exactly the same whether you arrive via our link or navigate to that site directly.
Blueroomlincoln maintains affiliate relationships with a number of online casino operators and gambling brands active in the United Kingdom market. These relationships allow us to fund the ongoing production of free, independent editorial content, including our detailed casino reviews, slot analyses, and responsible gambling guidance.
In accordance with guidelines set by the UK Advertising Standards Authority (ASA), the Committee of Advertising Practice (CAP), and international best practices including FTC disclosure standards, we are required to clearly inform you when content contains affiliate links or when we have a commercial relationship with an operator we discuss.
No. Our editorial independence is not compromised by our affiliate relationships. Blueroomlincoln operates on the principle that honest, accurate, and balanced reviews serve our readers and our long-term reputation far better than biased promotional content ever could.
Our review methodology includes the following independent steps:
Operators cannot pay to receive a positive review. We reserve the right to publish negative assessments, flag concerns, or recommend that readers avoid certain platforms regardless of any existing or potential commercial relationship.
While we take care to recommend only licensed and reputable operators, Blueroomlincoln is not responsible for the content, practices, or actions of any third-party website you visit through our links. We strongly encourage all users to verify an operator's licence directly on the UK Gambling Commission website before registering or depositing.
If you have any questions about our affiliate relationships, how we earn money, or our editorial processes, we welcome your enquiries. Please reach out to us directly through the contact details available on blueroomlincoln.co.uk. We are committed to answering any transparency-related questions promptly and honestly.
Last updated: 2026